Electronic component marketing & sales client engages customers with TigernixCMS

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The Client

The client specialises in marketing, sales and distribution of high performance electronics components and system integrations services.
The Business Challenge

  1. Since the client did not have a Content Management System adding, editing and deletion of content pages was not easy.
  2. HTML knowledge was necessary to make even basic changes to the website.
  3. The website was static for long periods of time since data updating was not done regularly and easily. Fresh content rarely came up on the website.
  4. Since content was maintained manually, additional software was required, in the process raising costs.
  5. Changing the design of the website affected the content.
  6. Since there was no database for the content, maintaining the data efficiently was not possible.
The Solution

Tigernix proposed the implementation of a Content Management System (CMS) solution to fulfil the requirements of the client.
Business Benefits

  1. Decentralized maintenance: Since the system is based on a common web browser, editing can be done anywhere, anytime, removing bottlenecks.
  2. The system is designed with non-technical content authors in mind. People with average knowledge of word processing can create the content directly. No HTML knowledge is needed.
  3. Configurable access restrictions. Users are assigned roles and permissions that prevent them from editing content, which they are not authorized to change.
  4. Consistency of the design is preserved. Because content is stored separate from design, the content from all authors is presented with the same, consistent design.
  5. Navigation is automatically generated and adjusted. Menus are typically generated automatically based on the database content and links will not point to non-existing pages.
  6. Content is stored in a database. Central storage means that content can be reused in many places on the website and formatted for any device (web browser, mobile phone/WAP, PDA, print).
  7. The content is dynamic. Extensions like forums, polls, shopping applications, searching, news management are typically modules.
  8. It encourages faster updates, generates accountability for authored content (logs) and cooperation between authors.
  9. Content scheduling. Content publication can often be time-controlled, hidden for later use or require user login with password